07.07.2025

Volume 5, No. 2, 2025

Innovation and Sustainability

ISSN (print) 2786-5940

ISSN (online) 2786-5959

Publisher:​ Vinnytsia National Technical University

8 Articles
14 Authors

Brand positioning in digital space: Market changes adaptation mechanisms

Marketing effectiveness of search engine optimisation: Digital solutions for business competitiveness

The dynamics of digital banking services implementation in Ukraine: Quantitative analysis based on open data from the National Bank of Ukraine and banking reports (2019-2024)

Development of methodological support for the functioning of the intellectual capital of a telecommunications enterprise

Ways to minimise the risks of accidents at work

Institutional shifts in the digital economy: Behavioural and strategic implications for economic governance

Modern approaches to assessing the structure of enterprise assets in the context of business digitalisation: Tools, approaches, and practical application

Innovative digital platforms in the human resources management of medical institutions