Yaroslav Biriukov

Postgraduate Student

State University of Trade and Economics

02156, 19 Kioto Str., Kyiv, Ukraine

https://orcid.org/0009-0006-6198-1617

yabiriuko11@hotmail.com

Brand positioning in digital space: Market changes adaptation mechanisms

26.06.2025

Yaroslav Biriukov*

yabiriuko11@hotmail.com

  • Keywords interaction; content; competitiveness; personalisation; analytics; artificial intelligence; algorithm
  • DOI https://doi.org/10.31649/vis/2.2025.08

Influencer marketing for building consumer loyalty

30.09.2025

Yaroslav Biriukov*

yabiriuko11@hotmail.com

  • Keywords social media algorithms; artificial intelligence; audience engagement; trust level; return on investment; targeting
  • DOI https://doi.org/10.31649/vis/3.2025.90