Iurii Gudz

Doctor of Economics, Associate Professor, Vice-Rector for Research  

Private Higher Educational Institution "European University"

03115, 16-v Academician Vernadskyi Blvd., Kyiv, Ukraine

https://orcid.org/0000-0001-9122-4648

Stages of formation of the marketing strategy of the enterprise

28.02.2023

Iurii Gudz, Yuliia Dzhereliuk, Yurii Kravchyk
  • Keywords marketing; analysis; strategy; strategic planning; plan
  • DOI https://doi.org/10.31649/ins.2023.1.197.203